En esta edición el lema fue "poesía vital".
El objetivo fue destacar la poesía como parte indispensable de la vida cotidiana en Rosario. En otras palabras, se trataba de encontrar poesía en las pequeñas-grandes situaciones de la ciudad: la brisa del río, los pescadores y sus sillas, las charlas y encuentros casuales, el Monumento a la Bandera Nacional, los camalotes...
Para lograrlo, fue necesario conjugar estas situaciones con el contexto de pandemia y cuarentena. Se requería llevar la poesía a la virtualidad sin perder sensibilidad. Necesitábamos que la poesía trascendiera las pantallas.
En esta ilustración creé una pequeña ciudad-universo montada sobre islas que proponen una relación entre lo analógico y lo virtual: libros, teclas, bolígrafos e interfaces son el suelo de la vida de Rosario y de su poesía vital.
EN_
In this edition, the slogan was "vital poetry."
The aim was to highlight poetry as an indispensable part of everyday life in Rosario. In other words, it was about finding poetry in small-big situations in the city: the breeze from the river, the fishermen and their chairs, the chats and casual meetings, the National Flag Memorial, the camalotes...
In order to achieve this, it was necessary to combine these situations with the context of the pandemic and quarantine, which not only covered the background with nostalgia, but also required to bring poetry to virtuality without losing sensitivity. The goal was for poetry to transcend the screens.
The aim was to highlight poetry as an indispensable part of everyday life in Rosario. In other words, it was about finding poetry in small-big situations in the city: the breeze from the river, the fishermen and their chairs, the chats and casual meetings, the National Flag Memorial, the camalotes...
In order to achieve this, it was necessary to combine these situations with the context of the pandemic and quarantine, which not only covered the background with nostalgia, but also required to bring poetry to virtuality without losing sensitivity. The goal was for poetry to transcend the screens.
In this illustration, I created a small city-universe mounted on islands that propose a relation between the analogical and the virtual: books, keys, pens and interfaces are the ground for life in Rosario and its vital poetry.
